Our Solution
Guests were welcomed with a striking red-carpet entrance, through custom-printed TFS archways, guiding them into the main presentation space with a sense of anticipation and prestige.
Inside Hall 2, the scale of the production was as impressive as the cars on display. With 46 vehicles on the floor and over 250 delegates in attendance, we needed large-format AV to match the energy and scale of the event. A 30m x 4.5m branded set formed the visual centrepiece, featuring a 10m-wide main stage and a 5m circular rotating stage—purpose-built to showcase the extraordinary Pagani Utopia Supercar.
To elevate the experience, we installed a dynamic lighting rig focused on both the stage and the hero vehicles. The lighting design was carefully programmed to synchronise with the client’s opening video, building anticipation and delivering a dramatic atmosphere for the opening ceremony.
The technical spec was completed with large-scale projection and line array audio systems, ensuring every visual and sound detail was experienced clearly throughout the vast event space.
The day was a resounding success—not only for the client, but also for our own car-enthusiast team members, who relished being part of such a spectacular automotive celebration.